July 18, 2013

Cigarette Ads in Magazines

So, I am not sure but I was under the assumption that cigarette companies could no longer advertise in magazines.  I cannot tell you the last time I saw an advertisement for Camels (I used to like the ads when I was I kid because Joe the camel looked cool).  In fact, I think the last time was when I was a kid looking through one of my mom's magazines.  Of course at the time I didn't think about the message the ad was sending....that it is cool to smoke because Joe the camel does it.

What surprises me though now that I am older is the fact that I have not seen any of these advertisements in the magazines such as, Woman's Day, Ladies Home Journal, Ok! but I do see numerous advertisements for Newport cigarettes in magazines such as this one I found in Ebony.  I am sorry but if the reason the advertisements were pulled from predominantly white audience magazines because cigarette smoking is unhealthy, then why is Newport cigarettes still being advertised in predominantly black audience magazines?  I am not trying to bash on anyone that smokes (I used to smoke), however, I do think it is a bit of a mixed message when you say that certain magazines (that tend to a certain type of audience) does not advertise cigarettes but other magazines do.  THis is the type of inconsistency that everyone needs to know about and speak on so things can change.  No change will ever come if we do not let our opinions and views be heard.  I know this may seem like such a small topic to pick on, however, if you let the small stuff go that matter, then people tend to let the big stuff go too.  What are y'alls thoughts?  I would love to hear and possibly have a discussion about this....

-Rambling Holly

1 comment:

  1. Tobacco companies are not allowed to advertise in youth oriented magazines; however, they are permitted to target adults. Traditionally black magazines, excluding Black Enterprise, continue to partner with tobacco companies to encourage blacks to smoke. That's why you continue to see these ads.